Last updated: July 01, 2024
In this document, we want to inform our User about the rules of access, navigation, and conditions of use applicable to the Platform, as described below:
ActiveView, through its advanced technology for optimization and monetization of advertising inventory, offers users a customizable platform. This platform allows users to effectively manage their advertising inventory and optimize their monetization strategies, facilitating customization and control over advertising and privacy settings, including cookie management. This includes integration with Google Ads and Meta Ads APIs for comprehensive ad performance analysis.
If you wish to access and use the services offered by ActiveView, operating as a strategic partner between Google and publishers and managing AdManager to optimize advertising inventory monetization, you will need to complete your registration on our platform, becoming an “User"” of ActiveView. An “User” includes: (i) any natural or legal person who contracts the services of ActiveView, receiving a platform use license and AdManager administration services, as established in this document; and (ii) any person using the software on behalf of the contracting User, through the use of valid login and password.
On the ActiveView platform, you can:
Access to the ActiveView platform is provided through a software use license that is (i) personal, (ii) non-transferable, (iii) non-exclusive; (iv) free or paid; and (v) temporary. This use license does not include:
ActiveView is a company specialized in optimization and monetization of advertising inventory, legally operating under the name ACTIVEVIEW OÜ, headquartered at Keemia tn 4, Tallinn, Harju - Estonia.
Cookies are small text files used to store information about visitors on websites and internet pages. At ActiveView, we use cookies to improve the user experience on our site and to optimize our advertising services.
The functionalities offered by ActiveView vary according to the plan chosen by the user. Specific details of each plan and their functionalities are available upon direct request to ActiveView, as contracting our services is carried out through a process separate from the website, involving negotiations and formal agreements.
The services of ActiveView are considered contracted by the following procedures:
Any requests for plan changes after contracting will be processed as follows:
(i) Changes from an initial plan to a paid plan will be effective within 24 hours after the user confirms the payment method.
(ii) Changes between paid plans will be processed within 24 hours after choosing the new plan, as agreed in the commercial proposal.
The contractual relationship between ActiveView and its users is continuous and begins from the date of contracting. The contract renews according to the term and type of partnership stipulated between ActiveView and the user.
ActiveView services will be provided until the user decides to terminate the contract. To cancel the partnership, the user can formalize the request with our support team, if so desired.
After the cancellation request, services (and access to the platform) will be discontinued on the last business day of the month in which the request is made. While the user's interest in terminating the contract is not expressed, the services will continue to be provided regularly, and all scheduled payments will be due, regardless of the user's active use of the services.
ActiveView processes personal data necessary to comply with contractual obligations, detailed in our Privacy Policy. This includes data from Google Ads and Meta Ads APIs, ensuring compliance with their respective data policies.
In the case of third-party personal data (for example, visitors to sites managed by our clients), ActiveView ensures that the processing of these data will only take place according to the client's instructions and in strict compliance with data protection laws, such as the LGPD.
Any requests from data holders or determinations by the National Data Protection Authority (ANPD) that affect operations carried out by ActiveView must be communicated immediately by our clients. ActiveView commits to taking appropriate measures in response to such requests.
ActiveView is not responsible for any personal data collected and processed directly by clients or authorized third parties, with clients being fully responsible for the lawful processing of these data.
In the event of a formal request from competent authorities, ActiveView may disclose data as required, regardless of prior authorization.
Compliance with Google API Services User Data Policy and Meta Ads Data Policy
We adhere to the Google API Services User Data Policy and Meta Ads data usage policies, ensuring that all data handling practices align with these standards. This includes strict compliance with data protection laws.
In our commitment to transparency and compliance with applicable laws and policies, ActiveView APP adheres to the Google API Services User Data Policy, including its Limited Use requirements. This applies to our use and transfer of information obtained from Google's APIs. We ensure that all data handling practices are in line with these policies. For more information, please refer to our Privacy Policy and the Google API Services User Data Policy.
ActiveView clients are responsible for keeping all provided information up to date, including banking details for payment of services.
ActiveView reserves the right to modify these Terms of Use, including plans, functionalities, and values, with prior notification to clients.
ActiveView may assign or transfer the rights and obligations of this contract, expecting cooperation from clients in these situations.
Any tolerance or concession by ActiveView does not imply a waiver or alteration of the agreed terms.
Users are responsible for keeping their information up to date. ActiveView reserves the right to modify these terms with prior notification to clients. Any disputes will be governed by Brazilian law.